ABDIMAS NUSANTARA: Jurnal Pengabdian Kepada Masyarakat

Penguatan Strategi Branding Awarness Untuk Peningkatan Jumlah Konsumen Pada Cafe ‘Saat Kopi’ Surabaya

2024-01-17T16:52:20-05:00

The first café emerged from western countries. The term café, most commonly found in France, was then adopted by cities in England at the end of the 19th century. The term Café comes from Coffee which means coffee. Café is a suitable place to relax, relieve fatigue, as well as a place to meet relatives and work partners. In this era of globalization and increasingly tight competition in the business world, business actors, especially cafes, are encouraged to be able to transform, adapt and compete well, one of which is by increasing brand awareness. Brand awareness is considered important by cafe owners so that customers can associate the products and services owned by the cafe every time they make a transaction or visit the cafe 'Saat Kopi' Surabaya. The aim of this service is to increase the brand awareness of the 'Saat Kopi' cafe through a promotional approach connected to social media with an attractive form and the friendliness of employees who are still young and have potential to achieve the set business goals. With the method of implementing this service activity in the form of education, mentoring and a predetermined strategy, it is hoped that it will have an impact on increasing the number of visitors as well as sales of beverage and snack products at the 'Saat Kopi' café in Surabaya.

Pelatihan Pengelolaan Keuangan dan Penerapan SEOJK pada PT BPR Mojosari Pahalapakto untuk Optimalisasi Operasional Keuangan Perbankan

2024-01-17T17:41:34-05:00

An understanding of accounting systems and financial reports is required by entities and institutions that distribute productive credit. For entities, accounting systems are useful for processing financial transactions and presenting financial information in the form of financial reports. Meanwhile, the use of accounting systems and financial reports for institutions that distribute productive credit is to assess the financial position, performance and cash flow turnover of prospective customers in the credit distribution process. In this way, it is hoped that the credit distributed can be used according to the objectives so that it can improve the financial performance of prospective customers. In this case, the financial management regulated in the 2023 SEOJK also requires companies, in this case BPR, to adjust to the start-up that applies in the midst of unstable economic conditions after Covid-19, so that this training helps BPR M, Ojosari Pahalapakto personnel to be able to apply the regulations. which has been determined by the OJK.

Implementasi Pembuatan Briket Arang dari Limbah Sekam Padi di Desa Bluluk Kecamatan Bluluk Kabupaten Lamongan

2024-01-08T09:37:18-05:00

Desa Bluluk memiliki potensi yang menarik untuk pengembangan dan peningkatan kesejahteraan masyarakat. Desa ini mempunyai pertanian yang produktif karena memiliki lahan pertanian yang subur, mendukung pertumbuhan jenis tanaman padi dan jagung. Pada saat panen padi maka desa bluluk juga menghasilkan limbah sekam yang dapat dimanfaatkan untuk briket arang. Metode pelaksanaan dalam kegiatan pengabdian kepada masyarakat kali ini ada 5 tahapan, pertama observasi, kedua pembuatan produk, ketiga evalulasi produk, keempat implementasi, kelima proses pemasaran. Hasil implementasi pembuatan briket arang berhasil di lakukan pada Sekolah SMK Baitussalam Dusun Suren Desa Bluluk, yang siswa-siswinya sebagian besar adalah Karang Taruna Desa Bluluk. Briket yang dibuat menghasilkan kualitas yang baik, dapat digunakan jangka waktu 3 - 4 jam. Dengan program ini, maka penduduk desa Bluluk dapat memanfaatkan limbah tersebut untuk menjadi kegiatan yang dapat menambahan penghasilan.

Pajak Kegiatan Keolahragaan

2023-09-04T02:48:27-04:00

The high public awareness regarding sports has received a positive response from the government and from the private sector. The response was in the form of providing funds for sports activities. Sports activities with the use of financial budgets are of course closely related to taxation. Taxes are people's contributions to the state treasury based on laws that can be enforced by not receiving direct services in return that can be shown and used to pay public expenses. Discussions on taxes will be related to the subject, object and tax rate. The close relationship between sports activities and taxes means that there must be clarity as to who is the subject and object of sports activities and the amount of tax rates imposed. The lack of specific instructions regarding sports taxes means that several sports administrators often experience errors in implementing tax reports. This is a special concern for KONI Mojokerto City as the parent of sports in the Mojokerto City area.

Peningkatan Literasi Digital Safety Sebagai Upaya Pencegahan Penipuan Digital Pada Masyarakat

2024-01-18T05:34:12-05:00

Hasil survey APJII di tahun 2023 menunjukkan pengguna internet di Indonesia secara keseluruhan mencapai angka 215 juta dimana dibanding tahun sebelumnya terjadi kenaikan pengaksesan internet sebanyak 1,17%. Hal tersebut dapat dipastikan bahwa kecepatan pertumbuhan pengguna internet di Indonesia sangat tinggi seiring dengan pemeliharaan kualitas infrastruktur telekomunikasi yang semakin baik. Dampak positif dari fenomena ini selain bertambahnya pemanfaatan teknologi berbasis digital di setiap aspek kehidupan. Namun di sisi lain, lengahnya literasi masyarakat mengenai dampak negatif juga dimanfaatkan oleh pihak-pihak yang tidak bertanggung jawab dan ingin mencari keuntungan semata dengan cara yang tidak baik. Kegiatan seperti sosialisasi dan literasi pencegahan tindak kejahatan dan penipuan digital atau cyber sangat dibutuhkan bagi masyarakat agar dapat menurunkan tingginya kejadian penipuan online di era serba digital ini. Tujuan dari kegiatan pengabdian masyarakat ini yaitu memberikan edukasi tentang resiko bertransaksi secara digital serta pemaparan tindakan preventif dan kuratif jika terkena tindak kejahatan atau penipuan digital. Dari hasil evaluasi peserta melalui nilai pretest dan posttest terjadi peningkatan pengetahuan rerata sebesar 16,9 poin, yaitu dari 68,7 untuk pretest, dan 85,6 untuk postest.

Pemberdayaan Masyarakat Kampung Nelayan Pesisir Timur Kalisari Surabaya dengan Alternatif Pengolahan Hasil Tangkapan

2024-01-19T09:59:14-05:00

Masyarakat Kampung Nelayan Pesisir Timur Kalisari Surabaya mayoritas memilih mata pencaharian sebagai nelayan karena lokasi perkampungan tempat mereka tinggal yang merupakan wilayah yang berdekatan pesisir pantai timur Surabaya. Nelayan-nelayan di wilayah ini setiap hari melaut dengan hasil tangkapan udang sebanyak 5-20 kg per hari. Pada kondisi pandemi Covid-19 seperti saat ini penjualan udang hasil tangkapan mengalami penurunan yang cukup signifikan. Sebagai akibatnya udang yang tidak laku dijual harus disimpan kembali di rumah. Hal ini kemudian akan menjadi masalah ketika tidak semua penjual udang memiliki alat pendingin atau tempat penyimpanan dengan suhu tertentu yang sesuai untuk tempat mengawetkan udang. Karena itu perlu dipikirkan alternatif lain untuk mengolah udang segar menjadi produk lain yang layak jual dan diharapkan memberikan keuntungan yang lebih baik bagi masyarakat nelayan. Salah satu alternatif yang dilakukan adalah mengolah udang dengan berbagai ukuran yang ada menjadi sebuah produk makanan olahan, diantaranya adalah produk dimsum dan nuget udang. Alternatif ini dipilih dengan pertimbangan bahan yang mudah didapat, tidak memerlukan peralatan yang rumit dan mudah dipelajari oleh ibu-ibu para pedagang udang yang menjual hasil tangkapan para suami yang nelayan.

Kata Kunci: dimsum,kalisari,nelayan,nuget,udang

Teknologi Mesin Penumbuk Udang Rebon Semi Otomatis untuk Pembuatan Terasi di Masyarakat Nelayan Pantai Kenjeran Baru Sukolilo Surabaya

2024-01-19T08:00:45-05:00

The livelihood of the majority of residents of Sukolilo Baru Subdistrict, Surabaya, is fishing. There are around 126 fishermen in the area whose main catch commodities are sea cucumbers and rebon shrimp. In certain months, namely May, June and July, it is the harvest period for these fishermen where the catch of rebon shrimp is so abundant that on average every fisherman who goes to sea will come home with 40-50 kg of rebon shrimp. One of the processed products The seafood produced from rebon shrimp and currently being developed by local residents is shrimp paste. This shrimp paste is produced using equipment and technology that is still completely manual, namely by pounding it so that it is not optimal to be able to process large quantities of rebon shrimp. In this research, our Research Team will design tools and machines for pounding rebon shrimp with modern, semi-automatic technology that are adapted to the level of needs of the Kenjeran Baru Sukolilo fishing community based on surveys that have been carried out.

Pelatihan dan Pengembangan Desain Produk Batik Tulis dalam Upaya Peningkatan Ketrampilan dan Merespon Peluang Pasar

2024-01-24T06:45:23-05:00

The purpose of fostering of developing small and medium businesses for the group of batik activists in Kudubanjar Village, District. Kudu, Kab. Jombang in the form of product design development training carried out by the PPA Service (Child and Women's Protection Service) is to improve skills in making variations in batik product designs, train batik activists to be responsive to market interests while increasing the ability of batik activists to read market opportunities. The training was attended by 55 batik activists consisting of: 1) female home workers (batik activists), and 2) female cadres. The training implementation method was carried out using the lecture method, practice of making written batik t-shirts and questions and answers. The results of the training include 1) The training participants have demonstrated basic skills in batik t-shirt making techniques, 2) The participants have the ability to develop new ideas for product differentiation, 3) The participants are enthusiastic about knowing and implementing appropriate marketing strategies to respond to various market segments batik.

Pengenalan Literasi Keuangan Bagi Siswa Sekolah Dasar dalam Merencanakan Masa Depan

2024-01-23T00:33:58-05:00

Through financial education, children are empowered to make wise decisions about money, save, and even understand the importance of sharing in a financial context. For young people to leave school without the basic skills to manage their personal financial affairs, this puts them at high risk of being unable to plan their financial future responsibly. This education can be carried out by holding outreach activities. This activity is carried out in two stages, namely preparation stages by identifying objectives, analyzing target audiences, choosing the right communication method, designing the right material so that it is easy to understand, determining the right location and time. The implementation stage is carried out by providing understanding and building discourse for students to increase their understanding of good financial management in order to achieve a prosperous future.

The results of this activity make sixth grade students at SD Negeri Awang-Awang Mojosari more financially literate, they can develop the skills and knowledge to navigate the ins and outs of the basic financial system, make the right decisions regarding saving/investing. This activity succeeded in creating an environment that supports positive learning and provides a strong initial foundation for understanding financial literacy among Awang-Awang Mojosari Elementary School students.

Pelatihan Dasar Investasi Saham di Pasar Modal Indonesia Beserta Fintech Pendukungnya

2024-01-31T21:53:16-05:00

The Covid 19 pandemic that has spread to Indonesia sice the beginning of 2020 has dramatically effected various sectors of human life. One of the sectors most effected is the economic sector. Difficult economic conditions increase public awareness of the importance of owning investments. One type investment widely looked at by the public is a stock investment in the Indonesian Capital Market. Verious supporting application servuces and educational content related to stock investment also continue to increase producyion. One rapidly growing service is fintech (financial technology) wich can be used as an investment medium. However, because so many options are available, people have difficukty choosing suitable media and tools. A few people are even ensnared by “profits anywhere” due to a lack understanding regarding investment that comply with OJK regulation.

Therefore education abaout stock investment needs to be supported by understanding various safe options and can be option for investing. Therefore, it is necessary to carry out community service activites related to basic training on stock investment in the Indonesian Capital Market long with supporting fintech supervised by the OJK. The ouotput of this activity is training services to increase public knowledge about the importantce of investment and fintech options that can be used to invest safely.