Bisman (Bisnis dan Manajemen): The Journal of Business and Management https://ejurnal.unim.ac.id/index.php/bisman <p><strong>E-Journal Bisman (Bisnis dan Manajemen)</strong>: The Journal of Business and Management [e-ISSN 2614-6592] is an electronic scientific journal published online twice per year or once per semester. E-Journal Bisman (Bisnis dan Manajemen): The Journal of Business and Management aims to improve the quality of science and channel the interest of sharing and dissemination of knowledge and business for scholars, students, practitioners, and the observer of science in Management. E-Journal Bisman (Bisnis dan Manajemen): The Journal of Business and Management accepts the results of studies and research articles which have not been published in other media. Bisman (Bisnis dan Manajemen): The Journal of Business and Management is published by The Management Department of Economic Faculty in Universitas Islam Majapahit in collaboration with Aliansi Pengelola Jurnal Ekonomi dan Bisnis Indonesia (ALJEBI).</p> Program Studi Manajemen, Fakultas Ekonomi, Universitas Islam Majapahit, Jawa Timur, Indonesia en-US Bisman (Bisnis dan Manajemen): The Journal of Business and Management 2614-7734 <p><strong>Pemberitahuan Hak Cipta</strong></p> <ol> <li>Seluruh materi yang terdapat dalam situs ini dilindungi oleh undang-undang. Dilarang mengutip sebagian atau seluruh isi situs web ini untuk keperluan komersil tanpa persetujuan dewan penyunting jurnal ini.</li> <li>Apabila anda menemukan satu atau beberapa artikel yang terdapat dalam <em><strong>Bisman (Bisnis dan Manajemen): The Journal of Business and Management </strong></em>yang melanggar atau berpotensi melanggar hak cipta yang anda miliki, silahkan laporkan kepada kami, melalui email pada <a href="http://ejurnal.unim.ac.id/index.php/bisman/about/contact" target="_blank" rel="noopener">Priciple Contact</a><a href="https://ejournal.uluwiyah.ac.id/index.php/maisa/about/contact" target="_top">.</a></li> <li>Semua Informasi yang terdapat di <em><strong>Bisman (Bisnis dan Manajemen): The Journal of Business and Management</strong></em> bersifat akademik. <em><strong>Bisman (Bisnis dan Manajemen): The Journal of Business and Management</strong></em> tidak bertanggung jawab terhadap kerugian yang terjadi karana penyalah gunaan informasi dari situs ini.</li> </ol> Pengaruh Kualitas Layanan, Kualitas Produk dan Harga terhadap Kepuasan Pelanggan pada Toko Bangunan Ahsan Jaya Wringinanom Gresik https://ejurnal.unim.ac.id/index.php/bisman/article/view/3140 <p><em>The purpose of this study is to determine: 1) The partial effect of service quality on customer satisfaction; 2) The partial effect of product quality on customer satisfaction; 3) The partial effect of price on customer satisfaction; 4) The simultaneous effect of service quality, product quality, and price on customer satisfaction. The population in this study consists of all customers of Ahsan Jaya Building Store. Sample determination using non-probability sampling techniques with the Slovin formula yielded 60 respondents, and data distribution was conducted using accidental sampling. Data were analyzed using multiple linear regression, with hypothesis testing conducted partially using the t-test, while simultaneous hypothesis testing was conducted using the F-test. The research results indicate: 1) Service quality partially influences customer satisfaction; 2) Product quality partially influences customer satisfaction; 3) Price partially influences customer satisfaction; 4) Service quality, product quality, and price simultaneously influence customer satisfaction.</em></p> Ahmad Ismanu Erry Setiawan Diah Cahyani Eny Nuraeni Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 262 274 10.36815/bisman.v7i2.3140 Optimizing Customer Satisfaction: The Impact of Service Quality and Pricing https://ejurnal.unim.ac.id/index.php/bisman/article/view/3193 <p><em>The aim of this study for investigate How quality service and price influence level satisfaction consumer. Quality service refers to how much Good something company give service to the customer, temporary price covers aspect price product or services offered. This study use study quantitative. Subject This study is UD Indah Jaya consumers. Data collection techniques include: questionnaire. Research result show exists strong relationship between Quality Factors Service and Price Factors towards Satisfaction Consumer. This is indicated by the value coefficient correlation high multiple. Coefficient value determination multiple show that part big Satisfaction Consumer influenced by both factor that, temporary part small influenced by other outside factors study. Findings from This study will give useful insight for company for optimize their strategy in increase satisfaction consumers, fine through enhancement quality service as well as determining strategies more price effective.</em></p> Ghozali Ghozali Elok Cahyaning Pratiwi Mukhammad Ridha Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 275 287 10.36815/bisman.v7i2.3193 Overview of Managing Management Information Systems on Supply Chain Management : A Bibliometric Study https://ejurnal.unim.ac.id/index.php/bisman/article/view/3141 <p><em>Changes already moved on to manage Management Information System (MIS) in Supply Chain Management (SCM) in business and industry. It coerces an organisation to be competitive in an intense competition. This study aimed to examine the visual map and international research status of the MIS' impact on SCM on Scopus search engines. This study used bibliometric and Scopus with the assistance of Vosviewer to identify and analyse relevant research. There were 381 articles issued between 1994 to 2020. The result showed that the most prolific affiliation was Hong Kong Polytechnic University, and the area that most discussed the impact of MIS on SCM was Computer Science. This study proposed a convergent classification of the MIS effect to SCM into 5 clusters, i.e. Supply Chain Management (SCM), Enterprise Resources Planning (ERP), Decision Support System (DSS), Informatic Management System (IMS), and Knowledge Management (KM).</em></p> Rina Dewi Ilham Iwang Suwangsih Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 288 302 10.36815/bisman.v7i2.3141 Pengaruh Komunikasi Interpersonal, Bukti Fisik dan Kepuasan Konsumen terhadap Loyalitas Konsumen pada Zona Fitnes Mojokerto https://ejurnal.unim.ac.id/index.php/bisman/article/view/3216 <p><em>Consumer satisfaction and consumer loyalty are the hopes of every product and service provider. For service providers, interpersonal communication factors and physical evidence are two things that cannot be separated. Through interpersonal communication, service providers can fulfill the information desires that consumers need. Physical evidence is a factor that can be directly felt by potential consumers because potential consumers can see real physical things, namely the building or room, cleanliness and appearance of employees before they decide to become consumers. The aim of this research is to determine and test consumer loyalty (Y) which is influenced by interpersonal communication (X1), physical evidence (X2) and consumer satisfaction (Z) as intervening variables. This type of research is quantitative with data collection in the form of questionnaires from 100 respondents. The data processing tool uses smart PLS version 4.0. The research results show that 1) Interpersonal communication (X1) influences consumer satisfaction (Z) Zona Fitnes Mojokerto 2) Physical evidence (X2) influences consumer satisfaction (Z) Zona Fitnes Mojokerto 3) Interpersonal communication (X1) influences consumer loyalty (Y) Zona Fitnes Mojokerto 4) Physical evidence (X2) has an effect on consumer loyalty (Y) Zona Fitnes Mojokerto 5) Consumer satisfaction (Z) has an effect on consumer loyalty (Y) Zona Fitnes Mojokerto 6) Interpersonal communication (X1) has no effect on loyalty consumers (Y) Zona Fitnes Mojokerto with consumer satisfaction (Z) as an intervening variable 7) Physical evidence (X2) has no effect on consumer loyalty (Y) Zona Fitnes Mojokerto with consumer satisfaction (Z) as an intervening variable.</em></p> Nanang Andhiyan Mergining Mei Anna Kridaningsih Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 303 314 10.36815/bisman.v7i2.3216 Pengaruh Kualitas Pelayanan Kapal Reguler terhadap Kepuasan Pelanggan pada Pelabuhan Bakauheni https://ejurnal.unim.ac.id/index.php/bisman/article/view/3225 <p><em>This study aims to analyze the effect of regular ship services on customer satisfaction at Bakauheni Port. Using a quantitative descriptive approach, data was collected through observations, interviews, and also literature study surveys and distributing questionnaires to regular ship passengers in the first quarter of 2024. The population for this study is passengers who use regular ship services at Bakauheni Port. The research was conducted by using a questionnaire and distributed to 97 respondents using random sampling. The research method applied is quantitative analysis with multiple regression. The findings of the study indicate that there are dimensions of quality in service that have a significant influence on customer satisfaction. The validity, reliability, and normality tests resulted in normal data distribution. Multiple linear regression analysis results in Y = 0.876 + 0.169X1 + 0.010X2 + 0.365X3 + 0.210X4 + 0.157X5 + e. From the analysis results it can be seen that the Responsiveness variable (X3) of 0.365 has the greatest influence on customer satisfaction, followed by the Assurance variable (X4) of 0.210, the Tangibles variable (X1) of 0.169, the Empathy variable (X5) of 0.157, and the Reliability variable (X2) of 0.010. In the calculation of hypothesis testing, the variables that have a positive effect are the Responsiveness variable with a sig result of 0.001, and Assurance with a sig result of 0.037.</em></p> Riska Fitriani Erlandra Fashandika Eka Putra Haura Nailah Ma’ruf Rafael Permana Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 315 329 10.36815/bisman.v7i2.3225 Analisis Faktor Permasalahan Kegiatan Operasional dengan Metode FMEA di PT Indonesia Kendaraan Terminal https://ejurnal.unim.ac.id/index.php/bisman/article/view/3227 <p><em>Indonesia Port Car Corporation (IPCC) is a company operating in the field of vehicle terminal services which specifically provides stevedoring, cargodoring, receiving and delivery services. In the era of globalization and increasing competition between companies in the logistics and transportation sector, Indonesia Port Car Corporation (IPCC) must provide services and increase quality efficiency in operational activities at port. Operational are the overall work process and implementation to management in the company. In this research, want to be focus on the problem of that have the highest FMEA scores on operational activities at Indonesia Port Car Corporation (IPCC). The method and tools use FMEA and Fishbone, the result of the tools and method show the problems of operational activities are about stockpiling yard capacity, density of activities in the field, limited land availability, limited ship berthing facilities, berthing queues, and dwelling time exceeding 7 days are the most significant factors. It is hoped that these results can help companies identify and overcome problems that disrupt operational activities, as well as improve the efficiency and quality of services provided.</em></p> Zaki Abdhul Ghani Alivia Najwa Yosi Mutaqin Ma’ruf Risandi Yusuf Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 330 341 10.36815/bisman.v7i2.3227 Pengaruh Beban Kerja, Fasilitas dan Pengawasan terhadap Kepuasan Kerja PHL Pengelolaan Taman dan Ruang Terbuka Hijau DLH Sleman https://ejurnal.unim.ac.id/index.php/bisman/article/view/3268 <p><em>This research aims to determine the effect of Workload, Facilities, and Supervision on Work Satisfaction of PHL Managing Parks and Green Open Spaces DLH Sleman Regency, either partially or simultaneously. This research is a quantitative study with a total of 82 respondents. Data collection techniques were carried out by means of interviews and questionnaires. The analysis technique of this research uses multiple linear regression analysis, with the help of SPSS version 23.0 for windows. The results of the partial test (t test) show that: (1) Workload has a negative and significant effect on Job Satisfaction, as evidenced by the regression coefficient of -0.124 with a significant level of 0.007&lt;0.05; (2) Facilities have a positive and significant effect on job satisfaction, as evidenced by a regression coefficient of 0.204 with a significant level of 0.012&lt;0.05; (3) Supervision has a positive and significant effect on job satisfaction, as evidenced by the regression coefficient of 0.430 and a significant level of 0.000 &lt;0.05. The results of simultaneous testing (F test) of the independent variables have a significant effect on the dependent variable as evidenced by the F value of 30.271, a significant level of 0.000 &lt;0.05. The effect of workload, facilities, and supervision on job satisfaction is shown by the adjusted R2 value of 0.520, meaning that the independent variables have an influence of 52% and the remaining 48% is influenced by other variables outside this study.</em></p> Listri Susilowati Endang Triwahyuni Anindita Iman Basri Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 342 352 10.36815/bisman.v7i2.3268 Analysis of Online Customer Reviews on Consumer Trust and Purchasing Decisions https://ejurnal.unim.ac.id/index.php/bisman/article/view/3257 <p><em>Online shopping has become a common phenomenon in modern society, influencing consumer purchasing behavior. This study aims to analyze the relationship between online customer reviews and consumer trust, thereby influencing purchasing decisions. Iroh Foods, which sells frozen risoles products through the Instagram platform and website, and conducts transactions via WhatsApp. This research uses a qualitative approach and the types of research used are descriptive qualitative methods. By involving Iroh Foods owners and consumers as sources in data collection. Data collection techniques are conducted using interviews, observation, and documentation.</em> <em>Samples are taken using purposive sampling techniques by interviewing 9 people consisting of owners and also consumerS. The results showed that online customer reviews have a significant effect on consumer trust and influence purchasing decisions at Iroh Foods. Positive reviews help to increase consumer confidence, while negative reviews help consumers consider product risks. Responsiveness to reviews and criticism are important factors in building consumer trust. Online customer reviews play a crucial role in shaping consumer trust and influencing purchasing decisions.</em></p> Lenni Lukitasari Hana Tiara Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 353 362 10.36815/bisman.v7i2.3257 Pengaruh Kemandirian Keuangan dan Kinerja Keuangan terhadap Keberlanjutan Keuangan (Financial Sustainability) pada Pemerintah Kota Yogyakarta https://ejurnal.unim.ac.id/index.php/bisman/article/view/3259 <p><em>Regulations issued by the government, such as regional autonomy, mean that regional governments have the rights, authority and obligations of autonomous regions to regulate and manage government affairs and the interests of local communities themselves in the system of the Unitary State of the Republic of Indonesia. Therefore, local governments have a big responsibility in providing services to the community by paying attention to the financial conditions of local governments. Where the financial condition is good if the financial condition is sustainable. Financial sustainability is the government's ability to maintain or improve community welfare by providing public services in quantity and quality now and for the future. In order to know the condition of financial sustainability, it is very important for local governments to better understand what factors can influence the level of financial sustainability so that local governments can make good and appropriate decisions to provide services to the community in a sustainable manner. This research aims to determine the influence of financial independence and financial performance on financial sustainability (financial sustainability ratio) in the Yogyakarta City Government. The period in this research is 2013 to 2022. This research uses a quantitative approach. The research population includes the Yogyakarta City Government with an observation period from 2013 to 2022. The sample selection technique uses a purposive sampling method with the help of the SPSS version 27 program. The data analysis method used is hypothesis testing. The results of this research show that partially the Financial Independence variable has a positive and significant effect on the Financial Sustainability Ratio and the Financial Performance variable has a negative and significant effect on the Financial Sustainability Ratio. Meanwhile, simultaneously the Financial Independence variable and the Financial Performance variable have a positive and significant effect on the Financial Sustainability Ratio.</em></p> Arif Miftahurrohman Bangun Putra Prasetya Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 363 372 10.36815/bisman.v7i2.3259 Analysis of the Implementation of Small Medium Enterprise Cost of Production Price Study on Coffee Shop https://ejurnal.unim.ac.id/index.php/bisman/article/view/3228 <p><em>Determination of good and appropriate production costs is one of the determining factors for determining the selling price of the product. The high and low cost of production will affect the level of sales. The purpose of this study is to analyse the determination of cost of goods based on activities at MSME Coffee Shop in Makassar, South Sulawesi. This research is important to determine whether determining the cost of goods using the activity-based costing method is appropriate without having to incur unnecessary costs and can provide benefits to these MSMEs. This type of research is descriptive research with a quantitative approach. The data used in this research is primary data. The data source used in this research is primary data in the form of data directly related to the Real Café beverage production process. In analyzing the data of this study, the stages in determining the cost of goods based on activity-based costing are as follows: first Factory overhead costs are charged to the appropriate activity. then Activity costs are grouped into homogeneous cost pools. then Determine the rate for each cost group. The rate is calculated by dividing the sum of all costs in the cost pool by the size of the activity performed. In the next stage, activity costs are charged to products based on the consumption or demand for the activity by each product. The results of this study indicate that Real Cafe has carried out the activity-based costing method in determining the cost of goods manufactured, characterized by the costs that arise are charged to activities and grouped into cost pools that have homogeneous properties, and the activity costs are charged to each product.</em></p> Muhammad Nur Abdi Syamsuddin Arfandi Amran Chairul Iksan Burnanuddin Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 373 380 10.36815/bisman.v7i2.3228 Pengaruh Gaya Kepemimpinan, Budaya Kerja dan Motivasi terhadap Kinerja Karyawan UD. Sekar Makmur Wonoploso Gondang Mojokerto https://ejurnal.unim.ac.id/index.php/bisman/article/view/3202 <p><em>This study aims to analyze the simultaneous, partial, and dominant effects of leadership style, work culture, and motivation on employee performance. The research was conducted at UD. Sekar Makmur, Wonoploso Village, Gondang District, Mojokerto Regency, with a population of 45 employees, sampled using saturation/sensus technique. Data were collected through questionnaires and documentation. The analysis methods employed were descriptive analysis and multiple linear regression. Results indicate significant simultaneous and partial effects of leadership style, work culture, and motivation on employee performance, with work culture exerting the most dominant influence. Recommendations include enhancing work culture, leadership training, motivation stimulation, routine evaluation, and further research for deeper understanding and improved employee performance.</em></p> Thomas Mahardika Permana Anna Kridaningsih Fajar Budiyanto Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 281 293 10.36815/bisman.v7i2.3202 Pengaruh Kualitas Pelayanan, Kualitas Produk dan Harga terhadap Loyalitas Konsumen melalui Kepuasan Konsumen sebagai Variabel Intervening https://ejurnal.unim.ac.id/index.php/bisman/article/view/3204 <p><em>This study aims to determine whether Service Quality, Product Quality, and Price affect consumer loyalty through consumer satisfaction as an intervening variable in Soto Ayam Haji Karim MSMEs and analyze the most dominant factors in influencing consumer loyalty and consumer satisfaction in the Soto Ayam Haji Karim Business. This study uses quantitative research methods with the population in this study being customers of Usaha Soto Ayam Haji Karim. The sample was taken as many as 100 respondents using the Non-Probability Sampling technique with a Purposive sampling approach, which is a sampling technique based on criteria, namely with the criteria of having bought Hajj Karim chicken disoto food 2 times. Data collection method using questionnaires or questionnaires. Data analysis techniques using SEM-PLS are processed with SmartPLS tool version 4.0. From the results of the study, it was found that Service Quality has a negative and significant effect on consumer loyalty, Product quality does not affect consumer loyalty, and price affects consumer loyalty, while Service Quality affects consumer loyalty through consumer satisfaction, Product quality does not affect consumer loyalty through consumer satisfaction, price does not affect consumer loyalty through consumer satisfaction. In the mediation test, it was found that the quality of service to consumer loyalty through customer satisfaction is called partial mediation, while the quality of service is called full mediation, and the price is called no mediation.</em></p> Nanto Purnomo Syarifudin Hidayatullah Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 394 410 10.36815/bisman.v7i2.3204 Pengaruh Food Vlogger Sebagai Social Media Influencer terhadap Minat Beli Produk Makanan di Kalangan Followers Gen Z di Lamongan https://ejurnal.unim.ac.id/index.php/bisman/article/view/3210 <p><em>In the city of Lamongan there is currently a proliferation of food vloggers/influencers on the social media Instagram who provide reviews about good food or drinks. from outside or from Lamongan itself. The purpose of this research is to determine the influence of Argument Quality, Credibility, Attractiveness on Intention to Buy food products among Gen Z followers in Lamongan Regency, simultaneously and partially, which coincides with Boboho Korean Street Food Lamongan. In this study the author used Gen Z Followers as the population. The sample in this study consisted of 100 respondents who were calculated using the Slovin method. This research is classified as using a quantitative method with a sample size of 100 respondents. By using a direct survey method through distributing questionnaires as a way to obtain data. The method used to analyze this research data was SPSS version 26. The respondents in this research were Gen Z Followers in Lamongan Regency. The test results in this study show that the T Test of the argument quality variable Tcount &gt; Ttable with a value of 3,572 &gt; 1.984, the Credibility variable Tcount &gt; Ttable with a value of 5,362 &gt; 1.984, the attractiveness variable Ttable &gt; Tcount with a value of 5,573 &gt; 1,984. and the Multiple Linear Regression Test Y = 1.119 + 0.213X1 + 0.205X2 + 0.424X3, it can be interpreted that the most dominant value is the Attractiveness variable of 0.424. The results of this research show that the Attractiveness variable is the most dominant variable in buying interest in food products among Gen Z followers in Lamongan Regency.</em></p> Mita Zurotul Jannah Indira Shofia Maulida Ike Susanti Ruswaji Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 411 423 10.36815/bisman.v7i2.3210 Pengaruh Promosi dan Harga di Media Sosial terhadap Keputusan Pembelian Rumah Subsidi di Tikung Planet Green Tiara (Tikung Alam Raya) https://ejurnal.unim.ac.id/index.php/bisman/article/view/3213 <p><em>Population growth, especially in Indonesia, is increasingly rapid every year. With the increase in population, the need for land for residence also increases, resulting in intense competition in the subsidized housing industry in Indonesia. In this case, promotions and prices play an important role in shaping purchasing decisions, especially on social media. This research aims to determine the influence of promotions and prices on social media on purchasing decisions for subsidized housing in Tikung Planet Green Tiara, Lamongan. This type of research uses a quantitative approach, with promotion and price as independent variables, while purchasing decisions as the dependent variable. The population in this research is all consumers who live in subsidized houses on Planet Green Tiara, totaling 505 consumers, with the number of samples taken being 100 respondents. Data collection methods use survey methods, observation and distribution of questionnaires. Then the data analysis technique uses a multiple correlation test, namely the T test and F test with the help of SPSS version 26. The test results show that the T test for the Promotion variable on purchasing decisions obtained Tcount (4.992) &gt; Ttable (1.984), which means there is an influence of promotion on partial and significant purchasing decisions. The price variable on purchasing decisions is obtained by Tcount (7.777) &gt; Ttable (1.984), meaning that there is a partial and significant influence of price on purchasing decisions. Then from the multiple linear regression testY= 1.534+0.378X1+0.717X2, it can be concluded that the price variable has the most dominant influence on purchasing decisions.</em></p> Vikhi Riswanda Imawan Indira Shofia Maulida Ike Susanti Ruswaji Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 424 436 10.36815/bisman.v7i2.3213 Analisis Efektifitas Komunikasi Pemasaran untuk Produk Le Minerale Melalui Media Televisi terhadap Minat Beli https://ejurnal.unim.ac.id/index.php/bisman/article/view/3270 <p><em>This research aims to determine the influence of message content, message structure, message format, message source, and television media on purchasing interest in bottled drinking water products under the Le Minerale brand in the Special Region of Yogyakarta. The method used in this research is a quantitative method. The data in the research is primary data with data collection techniques using questionnaires. Sampling used purposive sampling technique. Data analysis used SPSS version 26.0, the analysis technique used multiple linear regression analysis with a significance level of 0.05. The results of this research show that the variables of message content, message structure, message format, message source, and television media have a positive and significant effect on purchase interest in bottled drinking water products under the Le Minerale brand. This research is limited to message content, message structure, message format, message source, and television media on purchasing interest.</em></p> Arif Sudaryana Anindita Imam Basri Dyah Pratiwisari Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 437 451 10.36815/bisman.v7i2.3270 Pengaruh Kompensasi, Teamwork, dan Pengembangan Karir terhadap Keterikatan Karyawan di PT Sangsaka Surya Karunia Jogja https://ejurnal.unim.ac.id/index.php/bisman/article/view/3269 <p><em>This study aims to determine the effect of compensation, teamwork, career development on employee engagement at PT Sangsaka Surya Karunia Jogja. This study uses a causal associative research method with a quantitative approach using the SPSS ver 21.0 program. The study population consisted of 104 employees of PT Sangsaka Surya Karunia Jogja and a sample of 83 respondents using a non-probability sampling technique, using a purposive sampling approach. Data collection techniques were carried out by means of interviews and questionnaires. The analysis technique uses multiple linear regression. The results showed that compensation had a significant positive effect on employee engagement with a regression coefficient of 0.110 and sig 0.048. Teamwork has a sig positive effect on employee engagement with a regression coefficient of 0.653 and sig 0.000. Career development has a significant positive effect on employee engagement with a regression coefficient of 0.154 and sig 0.008. The results of the study simultaneously compensation, teamwork, and career development have an effect on employee engagement with a sig value of 0.000 and F count of 32,360. The effect of compensation, teamwork, and career development on employee engagement is shown by the Adjusted R Square value of 53.4%, the remaining 46.6% is influenced by other variables not examined in this study. Therefore, all hypotheses in this study are accepted.</em></p> Sofiatul Barzah Fitri Susilowati Saptaningsih Sumarmi Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-11 2024-07-11 7 2 452 462 10.36815/bisman.v7i2.3269 Analisis Laba melalui Prosedur Pengelolaan Manajemen Keuangan pada UMKM Sari Rasa “Produksi Keripik Pisang” https://ejurnal.unim.ac.id/index.php/bisman/article/view/3399 <p>Pengeloalah UMKM pada umum dilaksanakan secara tradisionan yang diwariskan dari genenerasi sebelumnya baik dari pengelolahan sumber daya,tata keuangan,pengelolahan produksi,bahan produksi maupun sistem penjualan hasil produksi. Dalam penelitian ini peneliti berusaha memcari masukan yang sebenya terjadi terutama didalam pengelolahan keuangan dengan menggunkan methode yang gampang diterima oleh semua pihak terutama dalam pengambilan data langsung dari obyek penelitian.Dalam Analisa yang telah dilakukan, semua aktifitas yang dilakukan itu semua masih layak untuk diteruskan baik dari sisi pengengeloahan sumber daya manusia, penngelolahan keuangan,pengengelolahn sistem produksi, dan pemasaran hasil produksi masih bisa diandalkan namun perlu dikembangkan dengan sistem penjualan <em>Online </em>karena sistem penjualan model ini sedang melanda disemua sistem penjuakan barang dan jasa. Didalam pengengelohan keungan dari hasil penelitian yang yang diperoleh untuk sistem pengelolahan dan sistem menghitung keuangan masih bisa terukur dan dengan mudah untuk dipertanggung jawabkan, sehingga analisa laba masih bisa dilihat dengan mudah ,sehingga untuk menganisa laba yang diperoleh oleh UMKM Sari Rasa “Kripik Pisang” ini mudah diketahui,sistem untuk mengetahui laba masi bisa dilanjutnya ,karena mudah dan bisa dipertanggung jawabkan.</p> Imam Baidlowi Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-07-31 2024-07-31 7 2 463 472 10.36815/bisman.v7i2.3399 Tax Avoidance: Tinjauan Literatur yang Sistematis Menggunakan Bibliometrik https://ejurnal.unim.ac.id/index.php/bisman/article/view/3383 <p><em>The enormous benefits of taxes for the country and the tendency of taxpayers to engage in tax avoidance and even tax evasion has attracted researchers to explore and reveal important information related to taxes such as understanding taxpayer behavior, efforts to form effective tax policies as well as transparency and accountability. financial reports related to taxes. Its challenging for researchers who’ll research tax avoidance because there are still obstacles, mainly related to legal gaps, data limitations and the global dimension. This research aims to provide analysis related to tax avoidance research for the 2019-2024 using VOS Viewer software. This study conducting a systematic literature review, using a bibliometric analysis. The results show that the research trend with the Tax Avoidance theme has decreased from 2019 to 2024 due to research turning to issues related to the Covid-19 pandemic, the emergence of tax harmonization regulations and the government's efforts to reduce tax avoidance practices and access to sensitive data. and difficult to obtain. The relationships that occur are divided into 5 clusters. The first cluster include 6 items, the second 3 items, the third 2 items, the fourth 2 items, and the fifth only 1 item. Tax avoidance has brightness and at the same time has large dots in its high visualization, while the other 13 items have faded colors and at the same time have small dots in their visualization. Thus, there have been many studies using tax avoidance items in their research and the other items are still rare, this condition made opportunities to conduct research on the theme of tax avoidance by combining other variables/items that are already visible in the visualization or hasn`t visible yet.</em></p> Nur Ainiyah Muhammad Bahril Ilmiddaviq Hari Setiono Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-08-01 2024-08-01 7 2 473 484 10.36815/bisman.v7i2.3383 Pengaruh Green Motive terhadap Green Product Innovation Performance pada IKM Batik Ramah Lingkungan di Jawa Timur https://ejurnal.unim.ac.id/index.php/bisman/article/view/3402 <p style="text-align: justify; text-indent: 36.0pt; margin: 0cm 0cm 6.0pt 0cm;"><em><span lang="EN-ID" style="font-size: 11.0pt; color: black;">This empirical study tests the hypothesis using a questionnaire survey to explore the positive influence of green motives on green product innovation performance on environmentally friendly batik SMEs in East Java. This study examines instrumental, relational, and moral motives and reveals that motives instrumental is a stronger driver than moral motives, while relational motives have no significant effect. Interesting hypothesis test results in this research, sEmpirically, if studied, there is a lack of understanding among stakeholders in detail about environmentally friendly batik that meets standards, especially for communities living in batik SME centers. There is a lack of strong social legitimacy in the environment around batik SMEs. This causes the weakness of batik SMEs to gain competitiveness in national and international markets. However SMEs have a fairly high level of concern for the environment without the support of stakeholders. This study also determines that moral motives have a positive influence on environmentally friendly product innovation performance. This research suggests that environmentally friendly batik SMEs must continue to develop green products so that the business they run can be sustainable and balanced with environmental sustainability.</span></em></p> Rahayu Rahayu Rini Armin Toto Heru Dwihandoko Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-08-01 2024-08-01 7 2 485 494 10.36815/bisman.v7i2.3402 Hipnoterapi, Relevansinya dalam Mempengaruhi Hidup Manusia: Tinjauan Literatur yang Sistematis https://ejurnal.unim.ac.id/index.php/bisman/article/view/3428 <p><em>In life, humans have various targets that cause stress in their lives. Not to mention teenagers, with all their phenomena they have high pressure related to social life, in learning activities or parental expectations that do not match their expectations. The purpose of this study is to determine the relevance of hypnotherapy in helping to solve problems faced by humans, especially teenagers. With the stages of treatment and therapy, it will be known how hypnotherapy intervenes in the mindset and lifestyle of teenagers. Furthermore, based on the results of observations from literacy, the impact that appears along with the treatment carried out by hypnosis on clients is known. Using a systematic literacy study research method, this study provides results that the treatment is carried out with the following stages; Preinduction interview, Deepening, Termination, Depth level test (hypnotherapy depth test) and Post hypnotic behavior (post-hypnosis behavior). These stages are to ensure the optimization of the therapeutic impact carried out by hypnosis on clients. The relevance of hypnotherapy to reduce stress in adolescents according to the referenced article is significant based on the results of the ANOVA and t-test statistical tests carried out on each article, with a p value: 0.000; &lt;.001; &lt;.01; and &lt;0.02. Hypnotherapy techniques that can be used to reduce stress in adolescents are basic hypnotherapy, group hypnotherapy, self hypnotherapy, and combined hypnotherapy such as hypnotherapy with augmented reality technology (AR) and Mindful hypnotherapy (MH).</em></p> Nurdiana Fitri Isnaini Yuliasnita Verlandes Agoes Hadi Purnomo Copyright (c) 2024 Bisman (Bisnis dan Manajemen): The Journal of Business and Management http://creativecommons.org/licenses/by-nc/4.0 2024-08-11 2024-08-11 7 2 495 508 10.36815/bisman.v7i2.3428