Pendampingan Dan Pelatihan Marketing Untuk Peningkatan Kapasitas Teknik Desa (P2KTD) Program Inovasi Desa Segunung Kecamatan Dlanggu Kab. Mojokerto
Kata Kunci:
Village inovation, BUMDES, MarketingAbstrak
Service activities are carried out in . Segunung Village, Dlanggu District, Mojokerto Regency. This form of activity provides Marketing Assistance and training for Village Technical Capacity Building, which in particular is the ability to manage and marketing BUMDES business. The purpose of this Service Activity is to provide knowledge and understanding of the Village Innovation Program and management and marketing of BUMDES businesses improve village community empowerment through the Village Innovation Program. The result is BUMDES Management Partners) gain understanding and knowledge about business management and marketing.
Referensi
Kementerian Desa PDTT. (2017). Keputusan Menteri Desa dan PDTT No. 83 Tahun 2017 tentang Penetapan Pedoman Umum Program Inovasi Desa. 1–34.
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Timothy S.Hatten. (2012). Small Business Management Entrepreneurship and Beyond (Fifth Edit). South-Western, Cengage Learning ALL.
Wahyuni, N. T., Kriyantono, R., & Nasution, Z. (2020). Pola Komunikasi Pembangunan Terkait Pengelolaan Program Inovasi Desa Menuju Pemberdayaan Masyarakat. Jurnal Heritage, 8(1).
